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25 May

Broadley Speaking celebrates 20 years in business!

Picture by courtesy of the Tavistock Times Gazette. Broadley Speaking has come a long way from the days when our MD Hilary Broadley established the business from her kitchen table in 1997. It is now a thriving business with 30 staff and an impressive client portfolio. Hilary said ““I am delighted to have reached this milestone […]

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2 Mar
21st century sales

WITY invented in 1985 – drives Total Prospect Management

Ok here’s a museum piece that frames our approach to Total Prospect Management Although there’s much about 21st century sales and new business development that is attributed to new technology, at the heart of  it is good old fashioned, solid, professional sales techniques that drive Total Prospect Management. Anyone recognise the power dressing 80’s woman in the photograph? […]

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21 Dec
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Why telemarketing fails

We recently became members of the PM Forum, the network for business development and marketing professionals within professional services firms and are delighted to have had our first article published in their magazine on why telemarketing fails. Whilst this particular piece is focussed on PS firms, the messages carry across all sectors. Click here to […]

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15 Nov
Content
Intelligent Sales

“Our white board culture. When we refurbished the office a number of years ago someone came up with the neat idea that instead of using regular wallpaper we should cover the walls with write on / wipe off material, so effectively all available wall space has been turned over to one great big white board. The space is used for writing up team plans, monitoring performance, and listing achievements on a  team by team basis.”


Intelligent Sales

“Collaborative working – no sales person is an island, or they shouldn’t be! The calls have to go out and the spade work has to be done but when you’re working through the implementation of complex sales campaigns sometimes putting your heads together and combining intellectual property gathered on a call by call basis can bring great results. The Broadley Speaking teams get time to think and problem solve. Breaking new contracts, often measured in seven figures, is not easy work.”


Intelligent Sales

“In the “war room”.  Much of work with clients is about collaborative problem solving. Rather than choosing a traditional board room set up – this room is set up to accommodate the whole project team. By that we mean the sales and marketing teams from our clients and the full Broadley Speaking team active on their account. There’s plenty of room to accommodate everyone’s laptops, iPads!”


Intelligent Sales

“Seamless connections with clients – We work with businesses, of all sizes, right across the UK, in  Europe and in North America. We work with them in our office and theirs and use our state of the art video conferencing facilities to keep in touch. This combined with our bespoke built campaign management software provides complete transparency across any campaign or programme of work.”


Intelligent Sales

“David and Hilary have worked together for the best part of 30 years. Between them they have sold and sales managed across 4 continents and across most business to business sectors. Hilary takes a hands on approach with all campaigns. She is a consummate sales director and has been nominated as a national ambassador for the Investors in People standard.”


behind the scenes at a high grade telemarketing company

“Holistic approach to sales – often we work with clients to help them reposition their sales propositions. Acting as ‘critical friend’ we’ll work right back to their core value proposition in order to refocus and provide new impetus to their sales campaign. Similarly we work with clients sales teams and management to provide individually crafted sales coaching and training programmes.”


office

“Our environment –  we have created a light, modern, ergonomically designed work area to allow for maximum efficiency, comfort and pleasure – yes pleasure! We all spend a good deal of time at work , and do difficult and challenging work on behalf of our clients ; but it should be fun. We are fortunate that we have been able to create this in an historically significant building in the middle of World Heritage site.”