Broadley Speaking | Broadley Speaking what drives our different approach to driving sales

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About us

whats in our sales DNA

So what makes Broadley Speaking different?

Last month we stood in front of an audience of sales directors from across the World at an international sales conference. All had tried “telemarketing” or “lead generation” before. At the end of the presentation there was a unanimous consensus – “We’ve never thought of new business development like that before, or approached it that way either.”

We believe our approach and delivery is different to just about any other potential supplier you are likely to talk with. Most importantly our clients, like Linton Fuel  Distribution,who have tried process led call centre operations tell us there is a tangible and strong top, and bottom, line benefit. Call us and we’ll put you in touch with them and they’ll tell you themselves.

So what’s in the Broadley Speaking DNA that drives our approach, attitude and results. After you’ve had a good look at our team member profiles have a look at the links above to find out some of the elements that shape the way we go about driving new business for you.


Intelligent Sales

“Our white board culture. When we refurbished the office a number of years ago someone came up with the neat idea that instead of using regular wallpaper we should cover the walls with write on / wipe off material, so effectively all available wall space has been turned over to one great big white board. The space is used for writing up team plans, monitoring performance, and listing achievements on a  team by team basis.”

Intelligent Sales

“Collaborative working – no sales person is an island, or they shouldn’t be! The calls have to go out and the spade work has to be done but when you’re working through the implementation of complex sales campaigns sometimes putting your heads together and combining intellectual property gathered on a call by call basis can bring great results. The Broadley Speaking teams get time to think and problem solve. Breaking new contracts, often measured in seven figures, is not easy work.”

Intelligent Sales

“Seamless connections with clients – We work with businesses, of all sizes, right across the UK, in  Europe and in North America. We work with them in our office and theirs and use our state of the art video conferencing facilities to keep in touch. This combined with our bespoke built campaign management software provides complete transparency across any campaign or programme of work.”

Intelligent Sales

“David and Hilary have worked together for the best part of 30 years. Between them they have sold and sales managed across 4 continents and across most business to business sectors. Hilary takes a hands on approach with all campaigns. She is a consummate sales director and has been nominated as a national ambassador for the Investors in People standard.”

behind the scenes at a high grade telemarketing company

“Holistic approach to sales – often we work with clients to help them reposition their sales propositions. Acting as ‘critical friend’ we’ll work right back to their core value proposition in order to refocus and provide new impetus to their sales campaign. Similarly we work with clients sales teams and management to provide individually crafted sales coaching and training programmes.”


“Our environment –  we have created a light, modern, ergonomically designed work area to allow for maximum efficiency, comfort and pleasure – yes pleasure! We all spend a good deal of time at work , and do difficult and challenging work on behalf of our clients ; but it should be fun. We are fortunate that we have been able to create this in an historically significant building in the middle of World Heritage site.”